Building Your Personal Brand

Building Your Brand is a six-week intensive program to take your business and brand to the next level. Weekly one-on-one sessions will last one hour and take place via Skype or Google Hangout. Each week we will dive into a new topic that is essential for your brand's success including: 

  • Creating Your Vibe Guide: personal mission statement, guiding principles, core values, mood board
  • Identifying Your Audience: who you want to serve, what you want to offer them, how it aligns with your Vibe Guide
  • Crafting Your Content: telling your story through various platforms and web content
  • Designing Your Online Presence: building your web page
  • Outlining Your Marketing Strategy: creating a plan for getting your brand seen by the people who need to see it
  • Reviewing Your Brand: any final questions, comments and concerns to get you on your way

Who Is This For?

Our Building Your Brand program is not for everyone. These one-on-one sessions are designed for women looking to communicate their personal values, strengths and skills to their audience. The ideal candidate is one of the following:

  • An aspiring entrepreneur or side hustler wanting to tell their story
  • A seasoned entrepreneur or side hustler who feels their brand needs a reboot
  • A freelancer looking to showcase their skill set and portfolio
  • A blogger wanting to organize and optimize their online presence
  • An 'intrapreneur' who is looking to flex their muscles when it comes to distinguishing themselves and their brand

What Will I Leave With?

Mama always told us to never let anyone leave empty-handed, and you are no exception. At the end of your six-week sessions, you will have:

  • A vibe guide identifying your core values, mission, color scheme and guiding principles for your brand
  • An 'About' page telling your audience who you are and what you do
  • A Squarespace landing page reflective of your vibe guide
  • A one-pager outlining your ongoing marketing strategy for your personal brand