5 Ways to Generate More Leads + Clients
Has business been a little slow? Nothing coming through those lead generation forms? No worries, we’ve all been there. Here are 5 quick and easy ways to generate more leads and land clients for your business.
Actually tell people about your business
So many of us assume if we just post on social media once, the whole world will know about our business. WRONG. You have to let people know what you are looking for continually, and who exactly they can send your way. Get the word out there consistently and constantly.
Go where your customers are
Local events or conferences? Facebook groups? Comment sections? Have a presence on platforms where your ideal clients are. They will soon enough notice you and check out your website or social media platform. There’s nothing better than having name recognition when your ideal client is on the hunt for a new website designer, virtual assistant, coach, social media manager, etc.
Ask for referrals
If you have had success with a previous client you loved, don’t be afraid to ask them for a referral. They would be the best person out there to sing your praises and generate new business for you. See if they could connect you with anyone looking for your types of services. If you feel inclined or have the funds, send a little thank you gift their way if a referral pans out. This could be as simple as a Starbucks card or a discount on a future service.
Optimize your current channels
Similarly to telling people about your business, you have to frequently post about it too. Share weekly about your services or offerings. Highlight some of your favorite projects. Being intentional with your messaging and posting schedule when it comes to your marketing efforts can be a game changer for your business.
Try a new platform
Perhaps Instagram or Facebook is concentrated with businesses like yours. Try a new platform like Medium or Linkedin, or even Bumble Bizz! These underutilized spots are excellent sources for strong interest. Give it a shot!
We challenge you to give 2-3 of these ideas a try in the new month. Set a goal and see which strategy leads to the results you want to see!
At Mavenly + Co., we focus on helping women work for themselves. From free resources and podcasts to private coaching and events, our team is here to help you take your career + business to the next level. Whether you are a freelancer, side hustler, or full-time business owner, we want to help you succeed in your work. Want to learn more? Click here!